Essar Steel Algoma’s 2014 ship week calendar was designed with weeks in focus. The user is drawn to the left-hand side of the calendar, where the weeks are stacked and numbered from 1-52. This layout provides an easy, uncluttered look at the weeks of the year. Quarters, months, and holidays are indicated with colour and line so that important details aren’t lost.
The brand is presented in a clear and exciting way, and the high-quality products are demonstrated with high-quality photography.